I have looked at fonts online, and narrowed mine down to five different fonts, to choose a final one i have once again done a survey, to see what an 16-25 year-old would prefer the masthead for a fashion magazine cover named 'A LA MODE'. I have chose mostly serif fonts as I think that these are traditionally used the most in fashion magazines and is connoted as classic and elegant which is what I want my magazine to be. I have also added a couple of fonts which aren't in capitals this is to add variation, these fonts are also more calligraphic, as I also wanted to see how the audience would respond to a masthead which isn't commonly used in fashion magazines.
THE SURVEY:
MY CONCLUSIONS:
I have chosen the second masthead, the font used is called Edition, this is similar to Elle fashion magazine masthead, it is a serif of which is considered elegant and classic, but this one also has some elements of modern fonts. I want this to be bold so I have made almost all the mastheads in capitals, this is also what most fashion magazines that I am inspired have their mastheads.
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